Simple has 3 specific offerings that make it the best consumer banking solution in the US.
1. Simple's financial incentives are in line with their customers. Simple makes money on interest and interchange. No fee revenue. While not the "sexiest" detail, this makes them fundamentally different from every other retail banking experience.
2. Simple is a technology company. Their web and mobile offerings are in a different class then any other bank. Design and UX are huge priorities.
3. Customer service. Contact Simple. Seriously, do it. (888) 248-0632 or @simplify on Twitter. Real people who really care. I know it's hard to believe, but try it for yourself.
I have been with simple four a couple of months now and I am happy for the most part with my experience. The one thing that really drives me crazy is that they don't allow you to write your own checks. I am smart to know why its setup that way and the limitations they have from being on-line based. You process the request for a check on the app or on the site it instantly pulls the money out of your account (which i really like) and it arrives in the mail. They use an external processing company to send you (or your payee) the check. It normally takes them two days of processing a couple days to mail it and then your check lies at the mercy of the infamous USPS. I'm averaging 12 days between requesting a check and receiving it. It's just too long of a process, and i would have known about these types of delays i'm not sure I would have signed up. Checks should arrive within 48 hours anywhere in the US. They should also provide another way for you to receive a check if you need one at a moments notice (buying a car, or lending someone money). I certainly wouldn't mind paying a fee to have an option to have one overnight-ed to me. I gave up on requesting checks from them and use my local bank to handle my checking. I love simple, i love the customer service, the app, everything... everything except this check system. They have to add some flexibility to this process to make it my one and only checking account.
Well, that was disappointing. After I signed up, gave them my social, bank info to deposit, and birthday, they emailed me a letter saying my application was denied. What a way to get all my information. What a scam!