Canadian Women’s Hockey Team Earns Gold On (and Off) the Ice

Canadian Women’s Hockey Team Earns Gold On (and Off) the Ice

The Canadian Women's Hockey team is in some trouble after they celebrated their gold medal over the US in an overwhelmingly normal manner: drinks and cigars.  

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Winning Olympic Gold: The Cost for Athletes and Their Countries

Winning Olympic Gold: The Cost for Athletes and Their Countries

With an Olympic gold medal being plated in at least 6.2 grams of gold, it's estimated worth varies from day to day. But the overall cost of being a world class athlete stays the same: very expensive.

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Visa Wins Gold at 2010 Olympic Opening Day Ceremonies

Visa Wins Gold at 2010 Olympic Opening Day Ceremonies

Visa, the official card of the Olympic Winter Games, cashed in big at the opening day of the 2010 Vancouver Games last Friday.

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Olympics Merchandising Reaches Fever Pitch

Olympics Merchandising Reaches Fever Pitch

Although the Vancouver Olympic Committee and NBC have faced fiscal crises in the run-up to the XXI Winter Olympic Games, the merchandising machine is steering a strong course.

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2010 Vancouver Olympics Open in the Black as Quest for Gold Begins Tonight

2010 Vancouver Olympics Open in the Black as Quest for Gold Begins Tonight

The International Olympic Committee pledged 22 million Canadian dollars to the Vancouver's operating budget after the Winter Games struggled amidst the backdrop of the global financial crisis.  

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Visa Ramps Up Olympics Advertising with ‘Olympics for Life’ Sweepstakes

Visa Ramps Up Olympics Advertising with ‘Olympics for Life’ Sweepstakes

Is everybody ready for Olympics-mania to begin? With only a little over a month until the start of the 2010 Vancouver Winter Games, Visa is starting to increase their Olympics marketing campaign, starting with a sweepstakes to win lifelong tickets to the Winter Olympics.

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Visa Sponsorship of the Olympic Games Extends to 2020

Visa Sponsorship of the Olympic Games Extends to 2020

It's almost Olympics season again, and with the countdown to the 2010 Vancouver Olympic Winter Games nearing the 100 day mark, Visa has decided to continue its long standing relationship

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