By now, almost every big bank offers mobile banking of some kind. By text message, standard cell phone internet browser or smart phone application, many tech-forward consumers are checking balances, making transfers and setting up payments on the go, at the touch of a button (or touchscreen). Wells Fargo, which was one of the first banks to introduce mobile banking applications for smart phones such as iPhone and Android.
One reason Wells Fargo has been at the forefront of online and mobile banking innovation because its CIO, George Tumas, is dedicated to pushing the bank into that particular vertical, according to Bank Systems & Technology.
Merging Banks and Customers
When Wells Fargo purchased Wachovia in late 2008, it gave the Tumas and the bank a golden opportunity to establish mobile and online systems that effectively merged a huge population of Wachovia members to the Wells Fargo brand. The rebranding section of the merger is not officially complete, but the online portion of the transition is well under way. Wachovia customers are being added to Wells Fargo’s online system on a state-by-state basis. Tumas told the publication that the focus of the migration to Wells Fargo smart phone mobile banking is threefold:
- The application must perform well, without slowdowns or crashes.
- Customers need to know what they’ve signed up for and how it is protected by Wells Fargo online security.
- The system needs to have capacity enough to handle an extremely large load of users.
Wells Fargo Mobile Banking
Wells Fargo offers customers the ability to bank remotely in three different ways. You can access your Wells Fargo account via text banking, mobile banking or smart phone app banking.
All of the mobile services from Wells Fargo are free and backed by the same security standards used by Wells Fargo Online.