How to Pick a Cash Back Credit Card

Oct 13, 2016 | Be First to Comment!

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Given the wide selection of cash back credit cards available, picking the right one for your wallet may seem like a daunting task. There are credit cards that offer different levels of cash back for various types of purchases. There are also credit cards with a very simple cash back program.

At first glance, they all seem like appropriate choices. But once you delve into your spending habits, you’ll see that you can earn much more cash back with the right credit card.

Ideally, you’ll analyze your spending over the course of the past 12 months. You should look at your debit and credit card purchases, not the purchases that are made with cash because a cash back credit card won’t be of any benefit to purchases that you tend to pay for in cash.

If sifting through piles of paper statements is not a chore you want to deal with, consider using a personal financial management (PFM) tool to do the job for you. These tools can pull in information from multiple financial accounts to one place so that you don’t have to log in to multiple websites to review your finances.

Platforms such as, Personal Capital and Check (formerly Pageonce) are examples of PFM tools that can make it easier to evaluate your spending.

After looking over your spending, can you identify your most common types of purchases? Make note of your top five spending categories and the amount spent in the past year. Some PFM tools will automatically assign a category to your purchases so that you can easily see which ones make it to the top of the list.

Also, it’s also wise to write down your projected purchases for the near future. If you’re aiming not to eat out less, then you won’t be able to maximize a credit card that offers bonus cash back on dining and restaurant purchases.

Equipped with all this information, you can now recognize the credit cards that will generate the most cash back for you.

Cash Back Credit Cards With Bonus Categories

In the vast sea of cash back credit cards, there are certain cards that will focus on consumer spending in specific spending categories. While a mundane card might provide only 1% cash back on purchases, a more attractive card would give extra cash back on select purchases in addition to 1% cash back on all other purchases.

For example, the American Express Blue Cash Everyday card offers 3% cash back at supermarkets (on the first $6,000 per year in this category), 2% cash back at department stores and gas stations, and 1% cash back on everything else.

There are also some cards that offer bonus cash back on different categories that change on a quarterly basis, and these categories are not necessarily announced ahead of time.

One popular example is the Chase Freedom® card. Starting last January, cardmembers were able to earn 5% cash back on specific purchase categories at participating retailers and 1% cash back on everything else. These categories change every three months and may show up more than once during the year. The categories are often timely for the purchases that are common during that particular quarter. For instance, Chase Freedom® is known to offer 5% cash back at movie theaters and gas stations during the summer months, when people tend to watch the latest summer blockbusters and use their cars for travel.

If you’re interested in the cash back-earning potential of these credit cards, your spending evaluation will help weed out the cards that prove to be of no major benefit to you. Getting a credit card with bonus cash back on groceries won’t yield significant cash back for someone who tends to dine out.

For credit cards with non-changing bonus cash back categories, you can simply compare your top spending areas to the card’s cash back categories.

For credit cards with changing cash back categories, the strategy could be a hit or a miss, but at least you can make an educated guess when selecting a card.

If the complexity of such bonus cash back credit cards seems to make everything more confusing to you, then you should read the next step.

Consider a Simple Cash Back Credit Card

While some cash back credit cards get to flaunt their ridiculous amounts of cash back offered on specific categories, other cards have extremely simple and straightforward cash back programs. Instead of confusing cash back tiers and categories, these uncomplicated cash back credit cards will feature a flat, above-average cash back rate on all purchases.

Many people prefer a no-frills cash back credit card because it takes the headache out of worrying about maximizing cash back on certain purchases with different cards. It’s not surprising for some consumers to have a different credit card for each spending category -- one for groceries, one for gas, etc. It can be too much to manage when you’ve got to deal with different accounts and different cash back redemption policies.

You’ll know that you’re better off with a simple cash back credit card if you prefer simplicity in your finances and are not too worried about maximizing every cent of cash back on your spending.

Also, such a cash back credit card is the optimal choice if you cannot identify any major or predictable source of spending that would warrant a category-specific bonus cash back card. You’d much rather earn a decent cash back rate on every purchase as opposed to a lavish cash back rate on a small number of purchases.

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